Fall 2014 Runway Show Film
The theme of the show addressed the cultural trend of people creating perfect lives and personas through their self-curation on social media platforms (Instagram, Twitter, Facebook, etc.) and how their choices affect how others feel. In this comedic short, directed by Ricki Stern and Annie Sundberg from Break Thru Films, Alan Cumming and Rachel Dratch enter into a battle of social media one-upmanship, and then the pair made cameo appearances on the actual runway at the end of the show with Rachel holding a sign that read, "FOR REAL" and Alan carrying a sign that read, "FOR SHOW."